The Intersection of Racing and Entertainment
Formula 1's Matt Roberts explains why a racing brand is also an entertainment brand.
In Sports Technology
The State of Sports Analytics
Sports franchises use big data to support roster decisions, improve player performance and optimize coaching decisions, but analytics also help identify new revenue streams and enhance the in-game fan experience.
Immersive Media Evolves To Win The Fluid Fan
The Sports Innovation Lab will highlight how fluid fans participate, create, and spectate in the new age of sports. See the latest best practices in virtual reality, machine learning, and social viewing technology shaping the future of sport.
Technology that Will Revolutionize Sports
Cloud, artificial intelligence, 5G and XR are revolutionizing business opportunities in the sports industry. Explore the rising players in this game-changing market and what lies ahead for 2020.
An Insider's Perspective of CES 2020
Jean Foster, SVP Marketing & Communications, Consumer Technology Association, discusses the evolution of CES amidst rapid technological change.
The Future of Streaming Sports
Sports are perhaps the most critical piece in the future of live television. As long-term TV contracts expire and exclusive broadcast rights are up for bid, streamers are in a fierce competition to claim new territory.
The Next Generation Olympics
For each Olympics, brands, tech companies, and host cities put on the most exciting games complete with drones, VR, cashless payments, and more. Join sports leaders as they describe the innovative ways the Olympics become more sustainable and thrive.