The Intersection of Racing and Entertainment
Formula 1's Matt Roberts explains why a racing brand is also an entertainment brand.
In Sports Technology
Getting Brand and Content Right
Howard Mittman, CEO of Bleacher Report, shares how ads are evolving from a 30-second video that's between you and the content you're watching to an ad that is relevant to your interests and seemlessly transitions between intermissions.
Slane Advisory's Sara Slane in the C Space Studio
Sara Slane, Founder, Slane Advisory explains the importance of partnerships and innovation in sports betting.
The State of Sports Analytics
Sports franchises use big data to support roster decisions, improve player performance and optimize coaching decisions, but analytics also help identify new revenue streams and enhance the in-game fan experience.
Immersive Media Evolves To Win The Fluid Fan
The Sports Innovation Lab will highlight how fluid fans participate, create, and spectate in the new age of sports. See the latest best practices in virtual reality, machine learning, and social viewing technology shaping the future of sport.
The Future of Streaming Sports
Sports are perhaps the most critical piece in the future of live television. As long-term TV contracts expire and exclusive broadcast rights are up for bid, streamers are in a fierce competition to claim new territory.
The Next Generation of Sports Tech is Here
Today, innovations across health and media are not only changing how sports are played, delivered and consumed, but also affecting everyday consumers and companies. Meet some of the startups harnessing the power of sports to change the world.